I'm not sure that qualifies as missing the point -- while Trudeau is constructing humour with a backdrop of institutional competition, Cornell is living that competitiveness, and could quite reasonably calculate that mentions of their name in a well-read strip do them no harm at all.
(What better things do a Marketing department have to be doing, anyhow?)
I have to second that. Compare the dozens of dollars that effort cost them to the thousands for a week-long ad display of similar size in the New York Times.
None of the schools that Trudeau is either praising or mocking are going to suffer by the attention. Even Ball State, the only non-A list school namedropped so far, is probably most famous for the scholarship David Letterman sponsors that's restricted to C-average students.
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(What better things do a Marketing department have to be doing, anyhow?)
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None of the schools that Trudeau is either praising or mocking are going to suffer by the attention. Even Ball State, the only non-A list school namedropped so far, is probably most famous for the scholarship David Letterman sponsors that's restricted to C-average students.
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(I loved her comment on Harvard, though. "Who wants to start every day getting over yourself?" Hee.)
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